Your customers will find you without having to look for you.
SEO ranking or organic positioning allows us to appear in the top ranking of the main search engines such as Google or Bing through a series of actions and tasks that we must develop in a planned and continuous manner.
SEO is the abbreviation of “Search Engine Optimization” and efforts to improve the visibility of a website so that it appears better positioned in the organic results of search engines and thus increase the traffic of visits to the website.
People don't look for brands on the Internet, they look for solutions.
Not all businesses can appear on the first page of Google. Extra effort must be made to earn that position. SEO or search engine optimization is one of those tactics to get you where you deserve to be despite the high competition. It’s a proven method for finding success online and showing up where you need to be, to the right people, at the right time.
Why is SEO important?
SEO doesn’t just work on Google. It is vital for any search engine you want to rank on. Search engine optimization best practices work to establish brand awareness, increase visitor traffic, and maximize return on investment. Remember, your efforts today will position your future ahead of your competitors for days to come.
In Luis ROC we are experts in SEO, to achieve your business goals and establish an indispensable web presence. We can help you achieve top rankings, build trust with your audience, and convert leads into repeat sales.
Luis ROC experts apply unique SEO approaches to get the results you are looking for. Ours is an ROI focused approach to SEO to drive the results you need for your brand.
We deploy 100% white hat SEO techniques to improve your ranking. Our entire team uses the latest and most practical SEO tactics so you can get documented results. Our strategies are always up to date to help you meet the latest SEO guidelines while keeping your rankings high.
Initial analysis: We identify the most relevant keywords taking into account your sector.
On Page Website Optimization: We optimize your website for search engines, carrying out programming processes, web architecture and content development.
Personalized SERP report: We generate a personalized report of your keywords, which you can consult directly in your email.
Search for keywords: Through a study of keywords, we will obtain a list of words related to your business, as well as the people or companies that require your services.
Improving the user experience: Here we take care of everything that improves both navigation and loading times on different platforms, so that your visitors can find what they need quickly and easily.
360º Audit: Its function is to identify all the errors and weak points that your website may have, with the aim of correcting the structure before it becomes a problem for our SEO strategy.
Off Page Optimization: We audit your site and generate referral links through link building to raise the reputation of your website.
Content strategy: At marketing agencies we develop totally personalized content thanks to the elaboration of a list with possible titles and themes that will be dealt with throughout the campaign.
SEO Positioning Factors
They are all those elements that help Google bots to categorize in a semantic way the theme of your website, in order to index it and show it to users when they make a search related to the theme of your web page.
One of the most relevant factors to improve the positioning is the Authority of your website before Google. The more external sites, with a similar theme to yours, point to your web page, the higher the probability that Google will give more authority to your site, and therefore rank you better in the search results.
Nowadays almost 90% of all internet searches are done on mobile devices. That is why Google has lately given a lot of weight to responsive websites, that is, websites that adapt to both tablets and cell phones.
One of the most important factors that is related to the previous point is the loading speed. Google tries to make sure that users find your answer as quickly as possible. If you have a slow site that is not optimized for mobiles, it will be much more difficult for them to find you on the Internet.