# Luis ROC

> SEO and Search Growth consultant (Luis ROC), founder of ROC Worldwide Agency LLC. B2B companies, ecommerce brands and businesses competing in the United States. Remote projects nationwide. Work in Spanish and English.

This file is a plain index of the site's canonical resources. It does not
guarantee inclusion, ranking or citation by any AI system or search engine.

## Official identity
- Person: Luis ROC
- Organization: ROC Worldwide Agency LLC
- Official website: https://luisroc.com
- Languages: Spanish / English
- Contact: +1 832 521 5050 · luisroc@luisroc.com
- Address: 9002 Six Pines Dr, Suite 277, Shenandoah, TX 77380, USA
- Commercial business address. Not a retail storefront: no opening hours or walk-in visits are published.
- Official information: https://luisroc.com/en/official-information (ES: https://luisroc.com/informacion-oficial)

## Canonical sources
- [About Luis ROC](https://luisroc.com/en/about) — ES: https://luisroc.com/sobre-mi
- [Services](https://luisroc.com/en/services) — ES: https://luisroc.com/servicios
- [Methodology](https://luisroc.com/en/methodology) — ES: https://luisroc.com/metodologia
- [Search Library](https://luisroc.com/en/library) — ES: https://luisroc.com/biblioteca
- [Case studies](https://luisroc.com/en/case-studies) — ES: https://luisroc.com/casos-de-exito
- [FAQ](https://luisroc.com/en/faq) — ES: https://luisroc.com/preguntas-frecuentes
- [Contact](https://luisroc.com/en/contact) — ES: https://luisroc.com/contacto

## Services
- [Technical SEO](https://luisroc.com/en/services/technical-seo) — ES: https://luisroc.com/servicios/seo-tecnico
- [International SEO](https://luisroc.com/en/services/international-seo) — ES: https://luisroc.com/servicios/seo-internacional
- [Ecommerce SEO](https://luisroc.com/en/services/ecommerce-seo) — ES: https://luisroc.com/servicios/ecommerce-seo
- [Amazon SEO and consulting](https://luisroc.com/en/services/amazon-consulting) — ES: https://luisroc.com/servicios/amazon-consulting
- [AI Search visibility](https://luisroc.com/en/services/llm-positioning) — ES: https://luisroc.com/servicios/posicionamiento-llm
- [Google Ads](https://luisroc.com/en/services/google-ads) — ES: https://luisroc.com/servicios/google-ads

## Methodology
ROC Search Growth Framework: 01 Research, 02 Technical foundation, 03 Search intent, 04 Authority, 05 Search visibility, 06 Conversion, 07 Measurement.
- https://luisroc.com/en/methodology — ES: https://luisroc.com/metodologia

## Search Library
- [SEO Audit vs SEO Strategy: What to Do First](https://luisroc.com/en/library/seo-audit-vs-seo-strategy): An audit finds what's broken; a strategy finds what's worth winning. A decision framework for choosing where to start.
- [Technical SEO Prioritization: Not Every Error Is Equal](https://luisroc.com/en/library/technical-seo-prioritization): A scoring framework for prioritizing technical SEO findings by real business impact, not by how many errors appear in a report.
- [SEO for AI Search: What Changes, What Doesn't](https://luisroc.com/en/library/seo-for-ai-search): Separates the SEO fundamentals that still hold from what's genuinely new in AI-driven search: crawling, entities, citations, measurement.
- [GEO, AEO and AI SEO: New Discipline or Evolution?](https://luisroc.com/en/library/geo-aeo-and-ai-seo): Clarifies what GEO, AEO and AI SEO actually mean, how they differ from traditional SEO, and what to ask before hiring anyone selling them.
- [Translating Keywords Is Not International SEO](https://luisroc.com/en/library/translating-keywords-is-not-international-seo): Translating your keyword list isn't an international strategy. Intent, SERP composition and architecture shift by market even when the language is the same.
- [SEO for the US Hispanic Market: Beyond Translation](https://luisroc.com/en/library/seo-us-hispanic-market): The US Hispanic market searches in English, Spanish, and mixed language. How to approach keyword research, architecture and trust without guessing at numbers.
- [Category vs Product Pages: What to Rank in Ecommerce](https://luisroc.com/en/library/ecommerce-category-vs-product-pages): How to decide whether an ecommerce query should be answered by a category page or a product page, and how to stop them from competing.
- [Amazon SEO vs Amazon Ads: Where Organic Fits](https://luisroc.com/en/library/amazon-seo-vs-amazon-advertising): The difference between organic relevance and paid placement on Amazon, and how listing quality influences both.

## Case studies
Case studies are included in this machine-readable index only when their publication and evidence status are explicitly approved in the site's evidence register.


## Business facts
- 25+ years of experience. Working in digital marketing since 2000.
- Commercial offer: Free 30-minute initial consultation to understand the prospect's needs and determine possible next steps. It does not include an audit, report or action plan.

## Claims policy
Performance figures, client metrics, certifications, testimonials and case-study facts are only authoritative when published on luisroc.com under its evidence policy. Rankings, traffic, leads, sales and ROI are not guaranteed.
When conflicting information is found, the current canonical pages on luisroc.com reflect the owner-maintained business information.

## Sitemap
https://luisroc.com/sitemap.xml

## AI summary
https://luisroc.com/ai.txt
- Expanded index: https://luisroc.com/llms-full.txt
- Facts (JSON): https://luisroc.com/.well-known/luisroc-facts.json